Gamification Techniques

The European Institute for Local Development (EILD) has been consistently promoting sustainable regional development and cooperation through the design and implementation of innovative educational & culturally-beneficial programs.

Committed to constantly providing high-end tech solutions, EILD has been developing a series of gamification tools addressing the engagement crisis experienced within modern education systems and suggesting a transferable, customizable and more importantly, fun solution.

Gamification explained

Gamification is the process of taking something that already exists – a website, an enterprise application, an online community – and integrating game mechanics into it to motivate participation, engagement, and loyalty. Gamification takes the data-driven techniques that game designers use to engage players, and applies them to non-game experiences to motivate actions that add value to your business.

When people hear gamification, they envision games created for a business purpose. But corporate gamification is not about creating something new. It is about amplifying the effect of an existing, core experience by applying the motivational techniques that make games so engaging. When you gamify high-value interactions with customers, employees, and partners, you drive more sales, stronger collaboration, better ROI, deeper loyalty, higher customer satisfaction and more.

Gamification is transforming business models by creating new ways to extend relationships, craft longer-term engagement, and drive customer and employee loyalty. It works because it leverages the motivations and desires that exist in all of us for community, feedback, achievement and reward. When combined with the latest research on motivation and the big data generated by user interactions, gamification empowers businesses to create true loyalty.


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